Thursday, April 21, 2011

Do you have the "Clutch"?

The current issue of "Realtor" magazine published by the National Association of Realtors has a short interview with the New York Times columnist Paul Sullivan regarding the book "Clutch".

First, the definition of Clutch is defined as the "ability to do under pressure what you do under normal circumstances." Pressure is not considered a "normal" state.

The "Clutch" can be applied to any profession: law, business, real estate etc.

Paul Sullivan maintains that five traits are necessary to have the "clutch". These are



being present:

and the push and pull of fear and desire:

And the importance of each are in the order presented.

The following personality tendencies can jeopardize the "Clutch": Overconfidence:


and lack of responsibility to own up to failure:

If you are looking for a good book to read this might be a good one to rev up one's confidence for the coming year.

If you'd like to make your real estate dreams come true call me today. I'm here to earn your business and I treat every transaction as if it were my own.

Carla Brooks

PS all photos are from

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